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Sales Strategy & Analysis

1:1 Sales Strategy Sessions with Melanie Marshall

A staggering 80% of small businesses are selling without a measurable sales strategy, missing out on one of the most effective tools for driving consistent revenue growth.

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Sales shouldn't feel like guesswork. With the right strategy, it becomes a tool for growth, not a source of stress.

A strategic approach to sales can mean the difference between thriving and merely surviving. A robust sales strategy helps you to identify your target market, understand customer needs, and position your products and services effectively.

Without a clear strategy, your sales efforts may lack direction, leading to missed opportunities and stagnation.

Sales analysis on the other hand, offers a data-driven approach to understanding your business performance. By examining sales data, trends and patterns, you can gain valuable insights into what works and what doesn't. This analysis enables your to make informed decisions, optimise your sales processes and increase your revenue.

What You'll Walk Away With

Confidence - Sales doesn't have to feel pushy, unnatural, or overwhelming. My approach is about empowering you to show up as yourself, own your offer, and guide your audience toward a confident yes. I'll help you to align your messaging with your values, so the way you sell feels just as good as the work you deliver.

Practical tools and a tailored action plan - not generic advice. Whether it's refining your discovery call structure, mapping your sales funnel, or identifying where leads are getting lost, our sessions are hands-on, focused, and full of immediately applicable strategy. Every session is shaped by where you are in your business journey and where you want to go.

A sounding board and strategic partner - Someone who listens deeply, challenges you constructively, and helps you see blind spots that are costing you time, money, and energy. Instead of constantly reacting or reinventing your pitch, you’ll develop a repeatable rhythm for your sales activity. That means less guesswork, more consistency, and ultimately, stronger results that you can scale.

These sessions are designed to create meaningful impact where it matters most. Whether you’re a solopreneur navigating everything alone or a founder ready to refine your revenue model, these sales strategy sessions are a chance to step out of the daily grind and into intentional, strategic growth.

You'll Love This If You're.....

Finding yourself struggling with inconsistent sales, unsure about how to reach your target audience or want to understand your sales better to make informed decisions.

Whether you're a start-up looking to establish a solid sales function or an established business aiming to refine and expand sales operations, this service is designed to help you differentiate your business and achieve sustainable growth.

You Choose the Focus - I'll Help You Turn It Into Action

You set the agenda, and I'll bring the strategy.

Melanie blends sharp commercial thinking with a refreshingly enthusiastic approach.

Let's delve into what's most important, urgent, or exciting to you right now, for example:

Overcome Inconsistent Income
High Quality Lead Generation
New Business Development
New Customer Acquisition
Maximising Revenue With Existing Customers
Lapsed Customers
Improving Sales Conversions
Maximising Sales Technology
Adapting To Market Changes
Declining Sales
Enhancing Your Online Presence
Clarity On Your Sales Goals
Buyer Persona Insights
Review Your Sales Funnel
Refining Your Sales Process

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Nearly half of small business owners say they “wing it” when it comes to sales conversations, leading to inconsistent results

Every session is tailored - it's strategy shaped around you. You'll find a thoughtful collaborator who listens to your needs, works at your pace, and challenges you to think bigger.

How We'll Work Together

During your persoanlised sessions, we'll delve deeply into your concerns, identifying strengths and areas for improvement that you may have overlooked.

They're working sessions where we roll up our sleeves, confront barriers, and turn confusion into clarity with data-driven insights.

1 hour 1:1 Strategy Meeting - We'll explore a topic of your choice with in-depth discussion, analysis, idea formulation, learning, and guidance

Actionable Next Steps - Actionable strategies and recommendations to be implemented in your business

30-Minute Follow-Up Meeting - Witihin 6 weeks to review progress, celebrate successes, and support for any further questions

We’ll meet on Zoom, and each session will be recorded so you can replay it whenever you need a refresher. I’ll also send you a written recap with practical next steps tailored to your goals.

Together we cut through the noise to build a strategy that drives your business forward.